One signature for everything that moves fundraising.
Our core is direct marketing that delivers measurable donations — backed by our expertise, the fundiXX platform and the Fundraising Hub as the gateway to all tools.
Strategy. Structure. Impact.
Direct marketing that wins and keeps donors
The donor letter has been declared dead – and yet, year after year, it brings our clients their most reliable income. Because we take it seriously: as a craft, as data work and as relationship building.
- House mailings that retain existing donors — topics, inserts and personalised ask amounts drawn from donor history
- Prospect mailings that win new donors — with tested stories, selections and a clear payback calculation
- Production from a single source — copy, design, print tendering via printBEST, lettershop and postage optimisation
- Every campaign evaluated — response, ROI and donor development feed into the next campaign
Three pillars, one promise
Consulting, software and access – each pillar stands on its own and grows stronger together.
Analysis & consulting
Every good campaign starts with an honest look at the numbers. The blueDRM team analyses your fundraising and advises with more than 30 years of experience — from Vienna, for organisations across Europe.
- Fundraising audit & potential analysis
- Strategy, budget and annual planning
- Direct marketing from idea to lettershop
fundiXX
The software we work with – and that you can use yourself: CRM, e-mail campaigns, donation pages, print tendering and administration in one system.
- Donor CRM with campaign management
- Landing pages, quiz & EmotionFlow
- Print tenders, invoices & approvals
Fundraising Hub
The central entry point for clients, partners and donors: all tools, portals and self-service applications in one place – fast, secure, direct.
- Self-service & donor dashboards
- getCLOSE, Patron, printBEST.org
- Payment portals & peer-to-peer
Efficiency through our own systems
We don't rent other people's tools — we build them. That makes us fast, independent and measurably better.
Own CRM
getCLOSE and the fundiXX donor CRM are developed in-house — more than 30 years of donor-data experience are built into the system, not into third-party licences. Multilingual, multi-currency, GDPR-compliant.
Short paths
Consulting, data, production and IT sit in one team. From concept to lettershop, nothing is done twice — that saves time and budget.
Automated processes
Print tenders, invoice checking, approvals and campaign management run digitally via fundiXX — less manual work, fewer errors.
Measurable impact
Every campaign is evaluated: response, ROI, donor development — decisions are based on numbers, not gut feeling.
From the first conversation to measurable impact
Advise & plan
The agency develops strategy and campaign – target groups, topics, channels, budget. That is the blueDRM pillar.
Implement & manage
Campaigns, data and processes run on fundiXX – from the donor CRM and e-mail journeys to print tendering.
Experience & use
Donors, partners and teams reach everything via the Fundraising Hub – dashboards, portals and tools, anytime and anywhere.
Meet the Team
Achieving a great deal for our clients – that is our goal.
Let's talk about your project.
We look forward to getting to know you and finding out together how we can best support you.